TripleLift Network Description
TripleLift is the programmatic technology company that makes native, branded content and OTT simple, scalable, and effective. Leveraging pioneering cross-device and computer vision technology, TripleLift seamlessly integrates a brand’s most engaging images alongside contextually relevant content, across any device, at scale. Founded in 2012, TripleLift is credited with developing an effective alternative to traditional banner advertising and introduced the industry’s first programmatic exchange for premium native inventory. The use of big, beautiful imagery to tell brand stories has delivered meaningful interaction and engagement for many of the world’s leading brands including Gap, General Mills, Kohler, Nissan, and Victoria’s Secret. TripleLift was named 212 NYC and The New York Times Ad Tech Startup of the Year, and was a finalist in AdWeek’s Startup of the Year awards.
TripleLift is the native advertising technology platform for the visual web. It creates integrated ads that automatically embrace the look and feel of each publisher without resorting to annoying flashing or blinking.